Our Favorite New Work - Dec '18

Facebook Portal - "Benny”

Facebook’s newest product, Portal, gets the holiday treatment in this sentimental spot from their in-house agency.

Grandpa is trying to leave to go back home but young Benny keeps punking him with cute ploys to get him to stay: he just Never Can Say Goodbye to his favorite grandparent.

Our work on this spot began as a music supervision search for a licensable track. But along the way we had the idea of writing a warm and atmospheric piano and strings score that would slowly reveal itself to be an unexpected Jackson 5 classic.
 

Agency: Facebook
Director: Rachel McDonald
Production: Tool
Editorial: Isaac Chen @ Cabin

 
Steph Altman